South West Swim - Swim Gear Shop

Purchase products From Finis, Swim Secure and our own SWS Team Brand


Our customers can choose to have their products delivered or collect from our Swindon Pool Centre or in a squad or 1-to-1 Session.
If you are a South West Swim Swimmer and wish to collect your products please order via the store area in your Swim Booking Account to qualify for your squad discount.

Are you a existing South West Swimmer?

Order via the SWS booking system store.

Collection options only

Customers who don't currently swim with us, or SWS swimmers wanting delivery service

All delivery orders and customers that don’t currently swim with us can order their gear via our website pages.

Great Products From The Best Swimming Providers

South West Swim offers a range of swimming products from Finis, Zone3, Swim Secure and our own team South West Swim brand.  We are not only competitive on price but can also offer you first hand, professional advice straight from the coach.

We only choose products that are the very best, and that we deem would be suitable for your swimming development.

As a coaching company we have tried all of our training aid products and can advise you on their suitability to YOUR swimming.  Coach Jason does not believe in buying kit for the sake of it so every product has to add value to your swimming.

For bespoke advice on your next swim gear or wetsuit purchase then please get in contact.

What Swim Gear Do You Stock?


We stock training aids from Finis Swimming, highly regarded as the best and most innovative training aids in the world.  With a range of different products we can advise on suitability of a particular training aid to your individual stroke, and how it can help you.

Stock: Fins, Paddles, Pull Buoys, Centre Snorkels, Tempo Trainers, Goggles and accessories.


Zone 3

We no longer stock Zone3 products, however maintain a fantastic relationship with them and offer products with a 20% DISCOUNT via our partnership link.


Visit  use code SWSWIM at checkout for 20% off products purchased directly from this link (excludes certain items and sale products).
For clarity SWS will also receive 10% cash back from all purchases on this code so you will be supporting us too.

Swim Secure

The original and the best in tow floats (previously branded Chillswim).

We stock a range of Swim Secure Tow floats and are the Cotswolds official dealer for the brand.  Swim secure products are durable and long lasting and we can advise on the best choice for your swim needs.  We have been called tow float nerds before 🙂

Stock: Tow Floats, Tow donuts, Dry Bags (all sizes), Swim Woggles, Spare Straps

South West Swim Team

We have our own identity at South West Swim, and are proud to offer team kit to all our swimmers and followers.

Current Stock:  Silicone Swim hats

Finis Bespoke Team Kit

We can also offer a bespoke kit manufacturing service for the Finis products.  Get in contact for a quote on how we can bring your brand to life with your own club costumes, bags, towels etc.  Contact us for information on these special order products.


South West Swim Gear Shop.

Getting your shiney new gear

Collection in your next squad session

By request you can arrange to collect your order from your next swim session. Please contact us to arrange this after ordering so we can make sure we have your items with us when we get to the pool.  

Be sure to select collection in your delivery options (website only).  All orders placed via the booking system are collection only orders by default.


Collection from South West Swim Centre, Swindon

By appointment only, please contact us to arrange a time for you to collect your order that is convenient to both parties. Please note that the pool house is not open all the time so prior arrangement is vital so we can have your order ready and collection will not interfere with our coaching sessions.

Be sure to select collection in your delivery options (website only).  All orders placed via the booking system are collection only orders by default.

Collection from our open water venues

By request you can arrange collection of your order from Cotswold Waterpark Hire (lake86) when we are on site for a coaching session.  Your order can be near our vehicle or coaching tent, or possibly with a member of lake staff / office. 

Orders are collected from South West Swim and are not the responsibility of any of our lake partners.

Be sure to select collection in your delivery options (website only).  All orders placed via the booking system are collection only orders by default.



Traditional P&P delivery via Royal Mail

If you can’t collect your products from us, or live a little further afield then we can arrange delivery of your order to your home address.  All of our deliveries are performed by Royal Mail and are sent 1st / 2nd class signed for. We do not offer other carrier services at this moment in time.

Please be sure to select the correct delivery option and ensure your address is correct.  All orders for customer delivery MUST be made through our website and not the booking system.

Terms & Conditions of South West Swim

Our terms and conditions of trade, inluding returns, refunds etc can be found at

By placing an order with South West Swim you agree to these terms as set out at the time of ordering.

Still Have Questions?

Drop us a message

Drop us an email to

Contact us via telephone

We are always happy to talk and you can reach Head Coach Jason Tait on 07751793234.

But due to being pool and lakeside most of the time we may not be able to answer straight away.  Please do leave a message, or better still drop us an email, and we will get back to you straight away.

Want to see us face to face online?

With so many forms of communication to use we are more than happy to hold a Facetime, Skype, Zoom, Messenger call with you.  This allows us to meet, before we have.....well met.  Drop us a line and we can arrange a suitable time for this to take place.