Endless Pool Coaching

Swim Smooth Certified individual coaching from the privacy of our own private, heated, indoor Endless Pool

Enjoy your session in privacy and with the full individual attention of head coach Jason Tait.










Be the best swimmer you can be with a private session in our very own Endless Pool in Swindon, Wiltshire.

South West Swim offers a range of services in the privacy of our own pool.  These are led by Swim Smooth Certified Coach Jason Tait, a front crawl stroke correction specialist, level 2 coach and Aquaphobic coach.

We are lucky enough to have our own pool facility in Swindon.  This gives our swimmers a vast array of additional swimming options with 1 on 1 coaching attention.

All of our Video and 1-to-1 sessions are very technically focused.  We use video recording in both sessions to guide the swimmer and show them what they are doing in the water, a video analysis takes a deep dive into this footage for a total stroke review.   We also utilise the very latest coach to swimmer headsets so we can talk to you whilst swimming and adjust your stroke without breaking your swim.  We also offer stroke insights via an amazing new AI (Artificial Intelligence) program to dig even deeper into your stroke.

South West Swim Endless Pool Services

Swim Smooth Certified Video Analysis Sessions

The gold standard in terms of video analysis.  Swim Smooth are renowned worldwide for their in depth video analysis services and methods of coaching a swimmer as an Individual to get the very best out of their swim stroke.  No two swimmers swim the same way, so we don’t believe every swimmer should be coached the same way.

Mini Video Analysis sessions

A shorter version of our full analysis session, ideal for those who swim in our squads or who are familiar with Swim Smooth methodologies and drills.

1-to-1 Sessions

An individual attention without the in-depth analysis.  Ideal for those that want individual coaching input without the cost of Video analysis, or as a regular supporting session to compliment a swimmers own training

Learn To Swim Front Crawl

Sessions designed to build a swimmer’s existing swim skills and introduce them to the front crawl stroke.

HiiT Sessions

A fast and energetic training session in our endless pool.  40-45 minutes of ‘RED MIST’ esq training  to build fitness and stamina.

Sessions for Aquaphobics (NEW)

We are pleased to offer this new service for those who are scared of water and want to get over these fears.  These sessions guide you into the water so you are comfortable and start at a very basic level with no swimming involved.

Jason is a fully qualified level 2 aquaphobic coach

Junior Video Analysis

Supporting competitive club swimmers and triathletes with Front crawl development.  Junior swim analysis is a shorter version of our adult service, suitable for swimmers aged 11/12 – 14 years old.

Junior 1-to-1 Sessions

We can support junior competitive / club swimmers on a 1-to-1 basis in Front crawl, Butterfly & Breaststroke (Our pool is not suitable for back stroke development, sorry)

What is an Endless Pool, and the other technology we use to boost your swim?

An Endless Pool is a small pool with a counter current motor that holds you in place.  These are classed as Swimming Machines, think of a running machine but for swimming. 

Endless Pools are primarily used and designed as constant swimming machines.  Our pool has an adjustable current which can be maxed out at 1:08 per 100m.  This is fast enough for even the faster swimmer that we see over distance. 

As a coaching facility the pool is second to none as it allows coach Jason to see the swimmers stroke close up , and any inherent faults that the swimmer has will be shown by the pool.

During your session we also use other technology to enhance the coaching experience.  We utilise Video Filming, Coach to swimmer headsets and AI (Artificial intelligence ) stroke capture.

Our pool has seen total beginners, channel swimmers,  national champions, world champions, adventurers and even an olympian pass through its doors.  Come and be the next athlete to join us? 

How an Endless Pool works

Our Endless Pool facility - The pool

Our Endless Pool offers a range of totally adjustable speeds up to 1:08/100m.
We keep our pool heated at around 29 degrees, which is the ideal temperature for the technique based sessions we offer.
Or pool is indoors, in a custom made heated cabin


Our Endless Pool Facility - Changing

We have full changing facilities in the pool house complete with a rinse shower for before and after your session

Our Endless Pool Facility - Location

Our pool is based in North Swindon, Wiltshire.  This is just a short drive from the A419 and just offo of the main north Swindon arterial route, Thamesdown Drive.

I am lucky enough to work from home so don’t be surprised that we are not on an industrial estate.

What filming do you do?

We utilise handheld cameras and film in HD.  We have tried various filming technology and prefer a mobile handheld system as it gives us more options to capture every angle of your swim, which fixed cameras do not easily allow.

We use powerful apple macs and a 42inch screen to display your video in high definition, recording our session for you for later viewing.

We use camera work in our Video Analysis, Mini Video Analysis and you get to keep the footage as part of your session.  We will also usually film our  standard 1-to-1 based swimmers to show key faults in their stroke, however this footage is not analysed or given as part. of the session.


What is a coach to swimmer headset

We are lucky enough to have the very latest tech in this area, only released in October 2020.  This headset allows us to talk to you whilst you are swimming so we can give feedback and change your stroke without stopping you moving.  This allows you to feel the changes we are making to your stroke instantly.

We have used various coach to swimmer headsets in many of our sessions for over six years,  but our new technology is by far the best we have ever used.

What do you mean by AI? What is this?

This is truly groundbreaking technology and we have been testing this over the course of 2020.

When you swim in your video analysis session we may ask you to wear a watch, swapping wrists as directed in the session.  This device will capture your stroke data and we can use this to show you your movement, rotation, angles etc.  This is a very powerful tool especially when compared alongside your video analysis footage.

We are excited to be able to bring you this groundbreaking technology, with very usable and understandable data output.

What to expect in your session

Our sponsored athlete Luke Campbell kindyl produced a video runthrough of one of his video analysis sessions for us, please take a look below.

Please note this was filmed before COVID-19 existed, we have updated and changed our processes to provide a totally safe and covid secure session.

How to book Your Session


Once you have decided what session type you would like to join us in booking is pretty simple. 

All of our sessions are scheduled and booked online through our booking system, or our funky South West Swim mobile App.

Scheduling an Endless Pool session online means that you can search for the best session date and time to suit your needs without emailing us back and forth.

Simply head to the booking system on the links below (or download the app), create an account, search for your ideal 1-to-1 session time, select it, pay and then sit back and wait excitedly for your session to come around.  If you can’t see a date and time that suits you then please do contact us.  We are a full time coaching company and may be able to offer a bespoke time for you, especially as we own the pool and work from home.

Of course we are always open to talk and discuss your needs further so please do get in touch via email if you need additional advice, guidance or want to ask about specific times. 


What is a Swim Smooth Certified Coach

Our Session Types, Book Yours Online Now

Swim Smooth Certified Video Analysis

Swim Smooth Certified Video Analysis – The world class standard in Video Analysis Services. We are the only Swim Smooth Certified Coach and provider in the South West of England.
Cost £115

More Details

Video Analysis is a much sought after method of improvement in any sport.  Swimmers can really benefit from video filming as you will get to see a view of your stroke that you would not get to look at normally, simply due to the nature of swimming.

Our Swim Smooth Certified session is the premier service for getting your swim in tip top shape.  We will video you from various angles and then analyse the footage poolside with you, before getting you back into the pool to work on your key focus areas.

Head Coach Jason will take the session and as a Swim Smooth Certified Coach you will have the very best in coaching available during the session.

As part of your session you can expect

– Expert coaching and analysis with a fine eye for detail

– Session consists of warm up and filming session, then a return to the pool to work on areas discussed using drills and focused swimming- High quality filming from around the pool

– In Depth analysis on our big screen with all verbal interaction between swimmer and coach, and annotations on screen recorded and given to the swimmer.  All footage including original recording is given to the swimmer on a USB drive after the session.

– The very latest in coach to swimmer headset technology so that we can talk to you WHILST you are swimming

– State of the art AI Stroke insight input using the very latest in tech

– Post session fault correction plans, demonstration videos and training session

– Access to the Swimsmooth.guru software for a trial period

– Session review notes, to remind and highlight key areas to work on and direct links to your post session training in the guru

We truly believe there is no better video service out there, with as much take home material and expertise.


Mini Video Analysis sessions

 Ideal for our squad swimmers or swimmers with a knowledge of Swim Smooth methodologies and drills.

More Details

This mini session has all the in-depth analysis benefits of our full analysis but in a shorter time frame of 60 minutes.  We accomplish this by not returning to the pool after the warm up and filming section of the session. 



1-to-1 Sessions

As well as our premier Swim Smooth Video Analysis & Stroke Correction sessions we also offer a standard 1-to-1 sessions in our private Endless Pool.

More Details

A 1-2-1 session is designed as a more regular session for the athlete looking for constant input and improvement in their swimming, however we can also see you as a one off client.  These can fit around the athletes existing pool sessions, either their own or our coached group sessions (squads) to truly supplement their swimming journey.  We generally recommend a session with us every 4 weeks, sometimes slightly longer, depending on your development needs and goals. 

Sessions can be purchased as single sessions (£60) or discounted blocks of 3 (£171) or 6 (£330) allowing you to experience several sessions of progressive coaching.  

These sessions are front crawl focused.

HiiT Based Swim Workout Sessions

HiiT Sessions in the Endless Pool – Something Totally Different!

If you want something to blow the cobwebs away and get a short, quick, yet very sharp workout into your routine then one of our Endless Pool HiiT session may be the right fit for you.


More Details

HiiT stands for High Intensity Interval Training, and we can offer you this experience in our Endless Pool.

This session is 45 minutes of full on workout, working with various speeds, lengths of swim time and training kit to give you an all over fitness boost.

It’s certainly different, it’s certainly productive.  Give it a go!

South West Swim Learn To Swim Front Crawl

If you have always wanted to learn to swim front crawl now is the time to speak to us.

Our sessions are in our own pool, so are totally private and away from others.  With just you and Coach Jason you will get full individual attention.


More Details

Our learn to swim front crawl sessions start you at a point that is going to be the best for you.  This ensures your starting point is suitable and relevant for your current ability in swimming.

Your learn to swim front crawl session is taken at your own pace, and we will work through each session progressively with the aim to improve each time you visit.  We do this with a mixture of online learning, commitment for you to swim in your own sessions and your coached session with us.

We have had some astounding results using our learn to swim process, we hope we can help you too.

South West Swim’s NEW Aquaphobia courses

If you have a fear of water this is known as aquaphobia.  This can have many different effects on people both mentally and physically and we can help you come to terms with these fears.

South West Swim is an officila ALP Swim School with Head coach Jason Tait fully qualified Advanced CTA ALP Aquaphobia coach.  We will be taking bookings for these bespoke sessions around May, please enquire in advance so we can keep you updated.

More Details

If you have always wanted to participate in watersports but have an underlying fear of the water we can now help you.

These sessions are taken at your own pace and are designed to work through your fears of water with the aim to help you overcome them and learn how to enjoy the water.

Head Coach Jason is a fully qualified ALP Aquaphobia Coach who can help unlock your worries and get you into the water.  We will start with your first session asking you about your fears and guiding you through a P.A.R (Personal Ability Range).  This will give us a direction to progress with your first session in the water.

Small steps are key, there is no rush and we take everything at the learners pace.

We don’t exaggerate by saying these sessions can change your life.

To be one of the first on our waiting list for these courses then please drop an email to Jason@southwestswim.co.uk

SWS Junior 1-to-1 & Video Analysis Sessions

We can support your junior swimmer in the Endless pool and compliment their club swimming.

We can offer:
– Junior 1-to-1 (Front crawl, Breaststroke or Butterfly)
– Junior Video Analysis – a  60 minute session based on our full adult service, we only offer video analysis on front crawl swimming.

We start to offer our coaching for swimmers who are 12 years old (by the end of the year) and these are coached technical sessions for competitive swimmers and triathletes, we do not offer learn to swim sessions.

We are also able to support clubs and can offer bespoke training sessions for their swimmers in our Endless Pool. 

Find out more by visiting our SWS Juniors page.


Still Have Questions?

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Drop us a message

Use the form below to contact us, we will get back to you as soon as possible.  If you prefer to use traditional email then drop an mail to jason@southwestswim.co.uk

Contact us via telephone

We are always happy to talk and you can reach Head Coach Jason Tait on 07751793234.

But due to being pool and lakeside most of the time we may not be able to answer straight away.  Please do leave a message, or better still drop us an email, and we will get back to you straight away.

Want to see us face to face online?

With so many forms of communication to use we are more than happy to hold a Facetime, Skype, Zoom, Messenger call with you.  This allows us to meet, before we have.....well met.  Drop us a line and we can arrange a suitable time for this to take place.